Conversations with the People Shaping the $250 Billion Global Golf Business.

Sixteen-time Emmy Award Winner and sports broadcasting legend, Jimmy Roberts, invites you to intimate, one-on-one conversations with the most prominent CEOs, entrepreneurs, entertainers and athletes shaping the future of the golf business — as well as unprecedented, unparalleled access and insights around the trends, deals and investments that define the sport.

Past Episodes

The USGA’s Plan to Protect Golf’s Future

USGA CEO Mike Whan joins Jimmy Roberts to discuss golf’s distance debate, equipment rules, junior development, sustainability and the future of the game.

Peyton Manning Is Bringing Football’s Media Playbook to Golf
Media and Entertainment

Peyton Manning joins Jimmy Roberts to discuss Omaha Productions’ move into golf, his PGA TOUR partnership, Sweetens Cove and what golf can learn from the NFL.

How CEOs Decide If a Golf Sponsorship Is Worth It

Coca-Cola’s John Murphy and Southern Company’s Chris Womack discuss how major brands evaluate golf sponsorships, measure long-term value and make difficult investment decisions—plus what the Tour Championship’s departure could mean for East Lake.

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