

Conversations with the People Shaping the $250 Billion Global Golf Business.
Sixteen-time Emmy Award Winner and sports broadcasting legend, Jimmy Roberts, invites you to intimate, one-on-one conversations with the most prominent CEOs, entrepreneurs, entertainers and athletes shaping the future of the golf business — as well as unprecedented, unparalleled access and insights around the trends, deals and investments that define the sport.
August 4, 2026
John Smoltz on Building a NEW Pro Golf TourJohn Smoltz joins Jimmy Roberts to explain how THE PRO is building an invitation-only golf tour for former athletes with $500,000 purses.
Past Episodes

Delta CEO Ed Bastian explains why golf is central to the airline’s brand strategy, sponsorship investments and people-first approach to business.

Steph Curry reveals why golf is central to his post-basketball legacy, from Underrated Golf and Curry Brand to the rise of the American Century Championship

Dr. Jeremy James, founder of GolfForever, explains how mobility, strength and smarter training can reduce pain, restore distance and help golfers play longer.
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