

Conversations with the People Shaping the $250 Billion Global Golf Business.
Sixteen-time Emmy Award Winner and sports broadcasting legend, Jimmy Roberts, invites you to intimate, one-on-one conversations with the most prominent CEOs, entrepreneurs, entertainers and athletes shaping the future of the golf business — as well as unprecedented, unparalleled access and insights around the trends, deals and investments that define the sport.
June 23, 2026
Golf’s Money Problem Is Finally Out in the OpenMark Lazarus and Jimmy Dunne join Jimmy Roberts at the U.S. Open for a candid conversation on golf’s booming business, media rights, LIV, the PGA Tour, and the future of the game.
Past Episodes
Jack Nicklaus joins Jimmy Roberts to discuss business decisions, turning down millions, and building a global golf empire rooted in legacy over profit.
Jimmy Roberts interviews LPGA Commissioner Craig Kessler on the league’s growth and pivotal moment in women’s sports.
Thomas Friedman joins Jimmy Roberts to examine LIV Golf’s strategy, Saudi investment, and what its uncertain future means for the PGA Tour and the global golf business.
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